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Lighthouse Evenings

The book, in a room, with readers in it

Launches, festival stands and our own reading series in three cities. Author stalls at the major fairs start at ₹99 — the number is deliberate, because a first book cannot pay ₹40,000 for a table and those are exactly the books nobody meets.

₹99
Author stall, from
3
Cities in the reading series
40+
Events a year

What we do

The work, and what it costs

Author stall

from ₹99

A table at a Lighthouse fair. Priced so a debut can stand at one.

  • A table and signage
  • Stock handling and card payments
  • Listed in the fair programme
  • Two-hour signing slot

Bookshop launch

₹55,000

A real launch in a real shop, with an audience that did not all come because they know you.

  • Venue and bookseller liaison
  • Host or in-conversation partner
  • Invitations and press
  • Stock, signing and photography

International fair

₹1,40,000

Representation at Frankfurt, London or Delhi, whether or not you can travel.

  • Stand presence and catalogue listing
  • Rights meetings arranged
  • Material printed and shipped
  • A written report on every meeting

How it works

Four steps, in this order

01

Pick the room

A launch in the wrong shop to eleven people is worse than no launch. We will say if we think it is the wrong room.

02

Fill it

Invitations, press, and the bookshop's own list — which is usually the half that actually turns up.

03

Run it

Someone from the house is there. Stock, cards, signing queue, photographs, all handled.

04

Use it afterwards

The photographs and the recording become the next six weeks of campaign material.

We will not sell you a launch the book is not ready for

An event before the stock has landed, or before there is anything to review, spends the one moment a book gets attention on a night that cannot convert it. If the date is wrong we will tell you to move it, even though the invoice is the same either way.

Talk to Lighthouse Evenings

Launches, festival stands and our own reading series in three cities. Author stalls at the major fairs start at ₹99 — the point is that a first-time author can afford to stand at one.